June 27, 2018
-- JetBlue Invites Customers, Crewmembers and the Local Community to #BookWithUs by Voting for an Additional JetBlue City to Win $25,000 Worth of Books and a Reading Room Makeover for a Local Community Organization --
--Soar with Reading Welcomes Celebrity Ambassadors, TV Personalities and Dancers/Choreographers Stephen "tWitch" Boss and Allison Holker,Along With ‘Fun Jungle’ Series Author Stu Gibbs --
NEW YORK - JetBlue (Nasdaq: JBLU) today launched its eighth annual Soar with Reading initiative, which provides free books to children who need them most. This summer, Soar with Reading lands in San Francisco and Oakland, Calif. This award-winning literacy initiative tackles the issue of “book deserts,” areas with limited access to age-appropriate books. Since 2011, JetBlue has donated nearly $3 million worth of books to children in areas of need.